Apple's iPhone 17 Keynote - Don't Call it a Camera Bump!
Episode Summary:
Brandt Krueger and Will Curran break down Apple's latest iPhone 17, Apple Watch Ultra 3, and AirPods Pro 3 announcements, finding the keynote more ordinary than expected after two years of blockbuster reveals. The conversation explores whether Apple's product lines are converging toward price point differentiation rather than feature distinction, examines the surprisingly pro-level camera capabilities that could replace traditional rigs, and debates the durability of the impossibly thin iPhone Air. Along the way, they discuss vapor cooling, the "plateau" (not a camera bump), concert etiquette, and why Brandt still refuses to wear white electric toothbrush heads in his ears.
Brandt Krueger and Will Curran break down Apple's latest iPhone 17, Apple Watch Ultra 3, and AirPods Pro 3 announcements, finding the keynote more ordinary than expected after two years of blockbuster reveals. The conversation explores whether Apple's product lines are converging toward price point differentiation rather than feature distinction, examines the surprisingly pro-level camera capabilities that could replace traditional rigs, and debates the durability of the impossibly thin iPhone Air. Along the way, they discuss vapor cooling, the "plateau" (not a camera bump), concert etiquette, and why Brandt still refuses to wear white electric toothbrush heads in his ears.
Discussions Include:
- The iPhone 17 Pro's cinema-grade camera features like GenLock and multi-camera sync that are targeting professional videographers and content creators, potentially replacing traditional camera rigs in tight spaces
- Whether the ultra-thin iPhone Air can survive "BendGate 2.0" and if sacrificing camera capability for sleekness makes sense when you'll just throw a case on it anyway
- Apple's product differentiation strategy shifting from features to price points, with specs becoming more similar across the lineup except for camera count and storage tiers
- The AirPods Pro 3's heart rate sensing feature raising questions about redundancy in the Apple ecosystem when most users already have an Apple Watch for fitness tracking
Quotable Quotes (Should you choose to share):
"It's not a camera bump, ladies and gentlemen. It's a plateau." - Brandt Krueger
"It's not a camera bump, ladies and gentlemen. It's a plateau." - Brandt Krueger
"I am not going to stick an electric toothbrush head in my ear. Just not. I'm just not." - Brandt Krueger (on AirPods)
"I started thinking to myself, I'm looking at my studio and I'm going like, maybe I just put up iPhones. Like- in the end they all wirelessly communicate to my Mac." - Will Curran
"They said something that really made me sad and I hope to God it's not right. They said 'This feature is great for concerts where you can record your reaction and the stage' and I go no no no no no." - Will Curran
"They said something that really made me sad and I hope to God it's not right. They said 'This feature is great for concerts where you can record your reaction and the stage' and I go no no no no no." - Will Curran
"It felt kind of ordinary, to be perfectly honest." - Brandt Krueger (on the overall keynote)
